VECTOR ART:
Vector art is always preferred. Fully
vectorized files should be created in
Adobe Illustrator, or Corel Draw and
saved in Adobe Illustrator *.ai or *.eps
formats. Any tints (shades of color/gray)
must range between 30% and 70%. Graduated
tints must be comprised of one color
only and fall into the above mentioned
range. All fonts contained in these
file types should be converted to outlines
(lines & curves). The above mentioned
formats will not be accepted with embedded
or placed raster images.
SCANNED IMAGES:
Any raster images must be scanned
from black and white camera ready
art at a minimum resolution of 600
dots per inch at 100% size or greater.
All files should be bitmapped (as
opposed to color or grayscale) and
contain no tints/halftones or colors
(art is 100% black). Low resolution
formats such as *.jpeg, *.gif, *.pict,
etc. are not acceptable.
MULTI-COLOR IMPRINT:
We require fully vectorized art for
printing multi-colored/close registering
images.
LASER ENGRAVING:
Art supplied for laser engraving must
be completely vectorized and cannot
have any tints, strokes or colors
(images must be completely comprised
of 100% solid black fills). File formats
such as *.tif, *.jpeg, *.pict, etc.
cannot be utilized for this process.
FOUR COLOR PROCESS IMPRINT:
Files supplied for 4 color process
must conform to the standards mentioned
in the first two paragraphs above
with the following exceptions; minimum
resolution must be 300 dots per inch
or greater @ 100% size, tints can
range between 0% and 100% and can
be comprised of multiple colors, and
trapping is not applicable. Note that
a minimum of 1/8" bleed over
and above the actual imprint area
size is required for any 4 color process
imprint bleeding over the edge of
the decoration area. The use of straight
borders close to the edge of any of
the above is not recommended. Please
be advised that due to fluctuations
in material, temperature, and process
there will be noticeable variation
in color when producing 4 color process
jobs. Exact PMS color matching cannot
be guaranteed for all four color process
imprints and a customer supplied color
hard copy will be mandatory for all
jobs of this nature. Should a color
hard copy not be available for color
matching, you will be asked to approve
the production of the order "as-is"
(whatever color is produced will be
acceptable to you).
CAMERA READY ART SPECIFICATIONS:
Acceptable camera ready art must be
output at 600 dots per inch (or higher)
@ 100% size; laser outputs, PMT paper,
and positive film would all be acceptable.
All art must be supplied as a composite
and color broken (if applicable).
Faxes, photocopies, business cards,
hand renderings, etc. will not be
accepted as camera ready art. Folded
artwork or ripped paper will also
not be accepted.
HARD COPY REQUIREMENT:
A digitally delivered PDF file, or
a faxed/physically delivered hard
copy is required to accompany all
artwork/purchase order submissions,
with color breaks indicated (if applicable),
before any order will be processed.
If any changes, additions or modifications
to the artwork are required, please
mark clearly on the PDF file/hard
copy. THE "DISTORTION FACTOR":
Due to the varied nature and multidimensional
curvatures existing on much of Bold
Promo's product line, a slightly noticeable
distortion of an unknown degree may
occur when imprinting some products
with square, rectangular, or round
images.
THE "DISTORTION FACTOR"
Due to the varied nature and multidimensional
curvatures existing on much of Bold
Promo's product line. A slightly noticeable
distortion of an unknown degree may
occur when imprinting some products
with square, rectangular, or round
images.
FAQs
WHAT IS VECTOR ART?
Vector art is a line/curve based digital
file consisting of created paths and
points using a program such as Illustrator
or CorelDraw. The program keeps track
of the relationships between these
points and paths. Vector images are
not resolution based (pixels) and
can be scaled infinitely, both up
and down, with no loss of clarity
or quality. These images are defined
as solid objects, and can be moved
around in full, or grouped together
with other objects.
WHAT IS A RASTER IMAGE?
A raster image is a scanned or placed
image that can be in color, gray scale,
or black and white, whose clarity
is dependent upon the resolution.
The resolution of a raster graphic
is the number of dots/pixels per inch
of graphic. Therefore, the higher
the resolution, the more crisp the
image will be.
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WHAT IS CAMERA READY
ART?
Camera ready art is artwork that can
be scanned without any preparation or
changes. Type and images are sharp,
clean and consistent in density. Art
is black and white only and does not
contain any colors or tints (shades
of color/gray).
WHAT IS NOT CAMERA READY ART?
Camera ready art is physical artwork
that can be digitally scanned without
any preparation or changes. Type and
images are sharp, clean and consistent
in density. Art is black and white
only and does not contain any colors
or tints (shades of color/gray).
WHY SHOULD I CONVERT MY FONTS
TO OUTLINES?
Every computer has font files installed
on it. However, not everyone has the
same fonts installed on their computers.
If we do not have the exact same font
that the text was created in, the
text will 'default' to a less attractive
font. Converting fonts to outlines
(lines and curves) ensures that the
text is exactly how you want it to
look. It is no longer necessary for
anyone else to have the associated
font installed on their computer.
WHAT YOU SEE IS WHAT YOU GET:
If black and white art, or when your
electronic art is printed (created
on a computer), is jagged or of poor
quality, that is exactly how it will
appear on your final product unless
you request the art to be recreated
(for an additional charge). Look over
the artwork carefully to be sure that
the quality of the image represents
exactly what you want imprinted on
your product.
FILE FORMATS WE DO NOT ACCEPT:
Any word publishing document, Microsoft
PhotoDraw, Microsoft PowerPoint, Microsoft
Excel, Microsoft Publisher, FreeHand,
PageMaker, Adobe Image Ready.
IMPORTANT THINGS TO REMEMBER"
• What product is your art going on?
This is paramount food for thought
as the planning stages of your order.
Proactive planning produces the most
trouble free experience for both you
and your client.
• Note the imprint area size. Will
the intended imprint be legible when
reduced to fit the image area? Two
pages of type imprinted on a pen is
a recipe for an unhappy customer.
• Is the imprint area on the product
portrait or landscape? Is your intended
imprint bigger length-wise or height-wise?
Choosing an appropriate product/imprint
combination will ensure your customer
is delighted with the end results.
• Does the art contain a lot of detail
or small text. Perhaps simplifying
the logo (choosing what parts are
most important) , or choosing a product
with a larger imprint area will product
better results.
• Is there any text in reverse (i.e.
white text on black) ? Reverse (negative)
text needs to be slightly larger to
print legibly. More often than not,
a postitive imprint produces positive
results!
• How many imprint colors are allowed
for the chosen product? Certain products
can only be printed with 1 or 2 colors
maximum. Please see product pages
for details to avoid disappointment
later on.
SUBMITTING YOUR ARTWORK FOR PROCESSING
Forward your digital (e-mailed)/physical
artwork directly to your Customer
Care Representative via appropriate
delivery method and be sure to indicate
the following information:
1. Company name.
2. Purchase order number.
3. Contact name, phone number (with
extension) and e-mail address (if
applicable).
4. File format used if supplying a
digital artwork file.
5. PMS colour
specification (if applicable).
6. E-mail a color PDF file, or fax/physically
deliver a color-broken artwork hard
copy along with your purchase order.
7. If a "repeat" or "reference
to" order, indicated previous
purchase order/acknowledgement number.
Note:
If you are a new Bold Promo customer,
or just unaware of who your representative
is, e-mail your artwork to artwork@boldpromo.com,
or, physically deliver/fax your artwork/purchase
order to Bold Promo Inc.
Please be advised that artwork supplied
which does not meet our specifications
will affect your delivery date. Unless
otherwise specified, your desired
image will be sized to the maximum
imprint area size indicated in the
catalog. Also, please submit artwork/purchase
orders for only one item at a time.
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